Freelance Google Analytics Consultant

Growing Your Brand For The Short and Long Term

I’m Jason, a UK-based results-driven freelance Google Analytics consultant. I have over 5 years of experience building and maintaining Google Analytics for large and small organisations, including e-commerce, B2B and nonprofit websites. Getting GA right is vital for making better marketing decisions for your business. I work with clients in the UK, EMEA, and other places.

Real, incremental results. not reshuffling conversions.

Jason Salt Orla Incremental Media
  • I’ll ensure Google Analytics is correctly implemented with best practices for accurate tracking and smooth integrations across your digital platforms.

    Complete setup – From data streams to settings, everything’s configured for precision.

    Seamless integrations – Ensure Google Analytics works well with other marketing tools.

  • Track key actions like form submissions, purchases, and sign-ups to measure performance and fine-tune marketing efforts.

    Critical actions tracked – Capture the events that matter most to your business.

    Optimise campaigns – Use the data to drive smarter marketing decisions.

  • Capture richer, more precise insights with a structured data layer that goes beyond standard GA tracking.

    Enhanced tracking – Get deeper insights into user interactions.

    Custom data layers – Implement advanced tracking to suit your needs.

  • I’ll Identify and fix tracking errors to ensure the accuracy and consistency of your data across all platforms.

    Error-free data – Spot and resolve tracking issues before they affect your decisions.

    Reliable reporting – Trust that your data is accurate and consistent.

  • Transform raw data into actionable insights with custom reports tailored to your business needs.

    Tailored reports – Get insights that align with your business goals.

    Data-driven decisions – Turn information into strategies for growth.

Get in touch today

Don’t worry, your details won’t be used for newsletters or cold emails!

What a great google analytics setup can do for your business

  • Accuracy Orange Transparent

    Optimised Marketing Performance

    With precise tracking, you can see which channels, campaigns, and audience segments drive the best results, helping you allocate budget efficiently and maximise ROI.

  • Graph Orange Transparent

    Reliable Data for Better Decisions

    Accurate tracking ensures you’re working with clean, trustworthy data, allowing you to make informed marketing and business decisions without guesswork.

  • Calm Orange Transparent

    Improved User Experience & Conversion Rates

    Accurate analytics reveal how users interact with your site, highlighting friction points and opportunities for optimisation to boost engagement and conversions.

Free, No-ObLIGATION CALL

I’ve worked in-house, so I know how frustrating the agency hard sell can be!

That’s why I offer a free, no-obligation call where we can talk about your challenges and see if I’m the right fit to help. If I am, great! But if I think your resources would be better spent elsewhere before we work together, I’ll be upfront about it.

So, what have you got to lose? Submit an enquiry and see if we can get your business moving in the right direction!

What Clients say

  • "Jason is super talented with a phenomenal work ethic. He excels at taking on big challenges and innovative problem solving. He managed all digital paid acquisition at Anthony Nolan and was always pushing incremental improvements in campaign performance and data mapping. He’s also a great person to have on your team."

    Laura Morrissey, Marketing Director @ Anthony Nolan

  • "They say that people do business with people and that's certainly true when working with Jason. Not only has his attentiveness and skill at managing my client's campaigns been flawless but he always has a 'can do' attitude, providing solutions to any hurdle or concern and understanding urgency while explaining the methodology behind the campaigns too. A pleasure to work with and an asset to any team."

    Melissa Wheeler, Senior Content & Copywriter @ Publicis Sapient

  • "Jason was a pleasure to work with. A highly passionate and results driven professional who was always available and ready to support us. Definitely a gem to any company. Thanks so much for your insights and knowledge."

    Joana Martinho, Content Marketing @ Motors.co.uk

Creating Impact for clients

MY PROCESS

1️⃣ Consultation: Understand Your Goals and Challenges

We’ll start with a conversation to explore your goals, challenges, and current setup. By asking the right questions, I’ll identify what’s working, what needs improvement, and where the opportunities are for more accurate tracking and better insights.

Assess current setup – Identify strengths and areas for growth.

Clarify goals – Align on what success looks like for your business.

2️⃣ Proposal: Tailored Plan for Your Needs

Based on our consultation, I’ll create a custom plan that includes recommended actions, clear timelines, and cost estimates to meet your needs and goals.

Custom recommendations – A plan that fits your unique requirements.

Clear timelines & costs – Understand exactly what to expect and when.

3️⃣ Execution: Implement and Keep You Informed

Once approved, I’ll implement the plan, whether starting fresh, enhancing existing tracking, or solving technical challenges. I’ll provide regular updates and ensure everything is working as it should.

Seamless execution – Execute with precision, from setup to troubleshooting.

Ongoing communication – Stay updated on progress and results.

Let’s GET TO WORK